The Elements by The New Raw - ©Courtesy of The New Raw.

The Elements by The New Raw – All photos are ©Courtesy of The New Raw.

Design. Plastic waste is one of today’s most urgent environmental challenges—but what if it could be transformed into beautiful, functional design? That’s exactly what Panos Sakkas and Foteini Setaki, the creative minds behind Rotterdam-based studio The New Raw, set out to do with The Elements, a striking collection of limited-edition beach furniture entirely made from recycled marine plastic.

The Elements by The New Raw - ©Courtesy of The New Raw.

Far from your average sunbed or beach hut, The Elements is a testament to how design, robotics, and craftsmanship can work together to turn discarded materials into something both sustainable and stylish. Available in soothing tones of Aqua and Sand, the collection features a beach-changing cabin, a flowing chaise lounge, and modular tiles that form sandy walkways. Each piece is inspired by nature’s own seaside forms—think wave patterns, seashell curves, and the delicate imprints salt leaves on the shore.

The Elements by The New Raw - ©Courtesy of The New Raw.

But there’s more than meets the eye. The designers have integrated 3D-printed textures that go beyond decoration. These tactile surfaces are engineered to enhance climatic comfort, improving airflow, promoting drainage, diffusing light, and even helping to cool the surfaces. In this way, each piece doesn’t just look natural—it functions naturally, too.

The Elements by The New Raw - ©Courtesy of The New Raw.

Originally created for Coca-Cola Greece, the project uses 80% recycled marine plastic and is 100% recyclable, laying the foundation for a circular design model. To produce just six collections, The New Raw repurposed an impressive 720 kilograms of ocean waste. The 3D-printed forms are carefully designed to minimise material use and streamline production, proving that sustainability and efficiency can go hand in hand.

The Elements by The New Raw - ©Courtesy of The New Raw.

With The Elements, The New Raw isn’t just designing furniture—they’re crafting a new language for what sustainable design can be. Their work invites us to rethink waste, embrace innovation, and imagine a future where beaches are not dotted with plastic debris, but with beautiful, regenerative design.

The Elements by The New Raw - ©Courtesy of The New Raw.

All the photos of The Elements beach furniture collection are ©courtesy of The New Raw.

The Elements by The New Raw - ©Courtesy of The New Raw.

The Elements by The New Raw - ©Courtesy of The New Raw.

The Elements by The New Raw - ©Courtesy of The New Raw.

The Elements by The New Raw - ©Courtesy of The New Raw.