100 ELEPHANTS project by Charlotte Mary Pack – Photo by Richard Gooding, courtesy of Charlotte Mary Pack.
Crafts – “It is estimated up to 100 elephants are killed each day, driven by the insatiable global demand for ivory.” Says Charlotte Mary Pack who combines her passion for wild life and clay to explore different ways to draw to the declining wildlife and natural world. On Wildlife Conservation Day, the British ceramic and artist stayed awake for 24 hours, fighting against the clock to hand-sculpt 100 clay elephants.
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“Each piece made represents one elephant killed in the wild, creating a visually impactful piece with the mission to raise awareness and challenge the public’s opinion on ivory.” Explains Charlotte Mary Pack.
Each elephant is presented on a round table, from the smallest – around 1 cm – to the largest – around 12-15 cm – in a spiral formation, symbolizing their decline.“Africa has lost a third of its elephants over the last decade, which I will signify by donating one third of the proceeds towards elephant conservation efforts in the continent.”
The 100 elephants project has been one of the highlights at COLLECT International Art Fair for Modern Craft and Design in London. The project is on show at the Can creativity save animals’ lives? virtual design exhibition curated by Archipanic for Monkey 47 dry gin at Isola Design District‘s digital edition. The exhibition features also works by Elena Salmistraro, Italy, Porky Hefer, South Africa, Atelier Boelhouwer, Netherlands and Peter Pichler Architecture, Italy.
Ceramist Charlotte Mary Pack lived and travelled across Africa. Her work focuses on wildlife with an eye for detail. The combination of love for all creatures great and small, and clay, steers her work to explore different ways to draw attention to endangered species. Charlotte donates part of her profits to support wildlife conservation programs around the globe. Working from her studio in Rye, East Sussex, is where Charlotte’s work comes to life.
All photos by Richard Gooding. Video by Jack Chute. Courtesy of Charlotte Mary Pack.
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