From iMilk to flour that wears Prada: Peddy Mergui reflects on marketing and food-design

From Prada flour to Tiffany yogurt. At Milan Expo, Peddy Mergui’s impossible posh packagings make people think on the relevance of marketing in food design.
From Prada flour to Tiffany yogurt. At Milan Expo, Peddy Mergui’s impossible posh packagings make people think on the relevance of marketing in food design.
At Milan Expo 2015 international architects designed sustainable and temporary national pavilions in name of the fair motto “Feed the planet”.
Austria Pavilion at Milan Expo 2015 works as an air generator thanks to a real alpine forest that purifies and refreshes the environment.
At Milan Expo 2015, Kadarik Tüür Arhitektid designed “The gallery of Estonia”, a pavilion dedicated to the country’s traditional heritage and high-tech imprint according to motto “Feeding the Planet”.
Despite polemics and scandals and riots, Milan Expo 2015 opened glorioulsy to the planet with a responsible message and stunning architectures starting from Italy Pavilion by Nemesi Sudio.
The China Pavilion at Milan Expo 2015 by Tsinghua University and Studio Link Arc will feature an undulating roof floating over multimedia installations and wheat fields.
Designed by artist Wolfgang Buttress, UK Pavilion at Milan Expo 2015 is inspired by the unique role of the honeybee in name of food security and biodiversity.