QEEBOO’s Rabbit Chair reimagined – Courtesy of Qeeboo.

Design. Founded by designer Stefano Giovannoni, Qeeboo arrived in 2016 as a deliberately provocative addition to the design world [and we were there!]. A decade on, the brand is marking its 10th anniversary during Milan Design Week with an exhibition that feels entirely fitting: a celebration of the Rabbit Chair, the design that put Qeeboo on the map.

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“I wanted to invite the designers who have contributed to Qeeboo’s history to reinterpret the Rabbit Chair through their own vision, exploring new expressive possibilities across the diverse languages of contemporary design,” Stefano Giovannoni told Archipanic.

All pieces are handmade and one-of-a-kind, and will be auctioned through Parisian auction house Piasa. The results, as you might expect, are anything but uniform. Here are the ones we liked the most.

Marco Oggian‘s Soft Bunny No.1 gives the Rabbit Chair a deliberately unsettling edge. Covered in fur and fixed with a raw, almost tribal stare, it embraces intentional ugliness with conviction — challenging whether ugliness is a limitation or simply another language through which desire takes shape.

Design by Marco Oggian.

Furf takes the Rabbit Chair somewhere altogether more ethereal. Inspired by the symbolism of flight, the piece sprouts wings and leans into lightness and imagination, its luminous, refined presence blending poetry with a quiet sense of magic.

Design by Furf.

Studio Job, meanwhile, goes in an entirely different direction with Return to Sender — a Rabbit Chair encased in a travel-worn crate. Still a lamp, still a seat, but now a conceptual collector’s object that plays thoughtfully with absence and presence. The mythical rabbit, it turns out, travels well.

Design by Studio Job.

Studio Nucleo takes a more subversive approach, reimagining the Rabbit Chair as a rocking chair that rebels and bares its teeth. The playful equilibrium gives way to instability, and the icon becomes a metaphor for the present moment — where innocence persists, but adapts, reacts, and takes a stand.

Design by Studio Nucleo.

Dutch designer Marcel Wanders takes a more decorative route, hand-painting the Rabbit Chair’s surfaces in classic Delft blue. Symbolic ornaments and refined details transform it into something poetic, intimate, and quietly timeless.

Design by Marcel Wander.

Nika Zupanc, by contrast, lets the Rabbit Chair bloom. In her version, the silhouette becomes a canvas across which symbolic roses unfurl, the floral motif carrying with it a sense of identity, quiet rebellion, and refined emotional depth. Softness and intensity, it turns out, are not mutually exclusive.

Design by Nika Zupanc.

Estudio Campana, ever the masters of material experimentation, reinterpret the Rabbit Chair in a warm, exuberant patchwork of fluorescent fur. It is joyful, tactile, and unmistakably theirs.

Design by Estudio Campana.

And then there is Elisa Giovannoni, whose edition might be the most personal of all. She tattoos and pierces the Rabbit Chair with stars, skulls, gems, hearts, and spines — each one marking a week of her 36-year marriage to Stefano Giovannoni. A love story, rendered in design.

Design by Elisa Giovannoni.

All photos are by Qeeboo.