FAKE by Uto Balmoral for Sturm Milano – All photos by Sturm Milano.
DESIGN BOX – With its epigraphic lettering and disarming sincerity, FAKE is a polyethylene stool by ‘fictional’ designer Uto Balmoral for Sturm Milano. With innate irony and desire to surprise, this tongue-in-cheek piece speaks out its ‘falseness’ as an art object, a polyfunctional object, and, at the same time, a tit-for-tat gift: in total contradiction with itself.
- RELATED STORIES: Discover more eclectic furniture designs on Archipanic.
Photo by Sturm Milano.
Enjoy it as a coffee table, a stool, a nightstand, or a simple decorative piece. FAKE is available in several hues and is perfect for bringing colour and personality to any ambient, inside and outside.
“Uto Balmoral walks backward the path to the ready-made: he takes from the art world to consecrate his products into the design context, where function assumes, at times, a purely accidental flavour.” Sturm Milano told Archipanic’s Antonella Galimberti.
Photo by Sturm Milano.
“Uto Balmoral is not me but a character provokingly created to be a product himself, a designer project.” Uto is a creative project born from his creator’s personal reflection on the role of designers in the contemporary design scene. He defines himself from the dichotomy of the will to appear and stand out and the wish to remain anonymous.
Photo by Sturm Milano.
Sturm Milano is a 100% Made in Italy company from Varedo, in the design-powered Brianza Italian province. Born from the union between avant-garde design, research, and a spirit firmly aimed towards sustainability, Sturm Milano gives life to designs with a unique soul, from furnishing complements to modular systems, embracing the whole world of indoor lifestyle.
- Contact: +39 02 99044222, info@sturmmilano.com
- Instagram: @sturmmilano_official
About Design Box
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