Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.
Egg Collective new TriBeCa showroom – All photos by Matthew Williams, courtesy of Egg Collective.

New York 2019 – Crystal Ellis, Hillary Petrie and Stephanie Beamer – the trio behind Egg Collective have unveiled a brand new flagship location on the ground floor of a historic building in TriBeCa located at 151 Hudson Street, spurred by the idea of being more accessible to clients and visitors.

Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.

Previously a law office, the space had to be completely gutted. Egg Collective has created two large open showrooms, which frame two smaller vignette-like rooms.

Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.

“Having worked on the new collection simultaneously to the showroom, we moved back and forth between the scale of architecture and furniture, allowing the new space and their newest body of work to play off of – and inform – one another.” Explain Ellis, Petrie and Beamer.

Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.

Design highlights include Egg Collective’s custom hardware in mirror polished solid stainless steel, a custom designed polished stainless steel reception desk, a sinuous sheer curtain at the entryway, thick curving walls and honed limestone flooring with custom carpets.

Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.

In tandem with the opening, Egg Collective also launched a collection of new designs including the Landry Bookcase, the Hornbake Sofa, the Finn Table and the Martie Desk/Console.

Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.

On show also works and collaborations with other designers such as the wall treatments from the ‘Matte’ collection by Callidus Guild, exclusively represented by Egg Collective.

Ellis, Beamer and Petrie also collaborated with textile artist Hiroko Takeda, who created a boucle and a wool basket weave upholstery fabrics specifically for Egg Collective.

In tandem with the showroom opening is the debut of Material Matters, a group exhibition featuring works by Mimi Jung, Kristina Riska, Matthew King, Tealia Ellis Ritter and Stephen Somple.

Each one of them pushes the materials they have selected to work with, while a reference to the artist’s body, or hand, in the making of the work operates as a consistent thread amongst the five.

Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.

All photos by Matthew Williams, courtesy of Egg Collective.

Egg Collective new TriBeCa showroom - Photo by Matthew Williams, courtesy of Egg Collective.